Why Women Volunteer in Korea: Roles of Identification and Satisfaction

Abstract

The purpose of the study is to explore gender differences in volunteering based on the relationships of identification and volunteer satisfaction. Specifically, this study investigated how the relative contribution of three different foci of identification (sport, community, and volunteering) and volunteer satisfaction in the pre-games of the Special Olympics World Winter Games related to four different types of volunteering intentions; and how these intentions differ between male and female volunteers. Identification with volunteering was a significant predictor of volunteer intentions regardless of gender and volunteer opportunities. Volunteer satisfaction was a critical factor only for female volunteers in predicting future volunteering intentions similar to the current volunteer experiences.