Effects of cognitive resource availability on consumer decisions involving counterfeit products: The role of perceived justification
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Kim, Jungkeun | - |
dc.contributor.author | Kim, Jae-Eun | - |
dc.contributor.author | Park, Jongwon | - |
dc.date.accessioned | 2021-09-06T16:14:27Z | - |
dc.date.available | 2021-09-06T16:14:27Z | - |
dc.date.created | 2021-06-18 | - |
dc.date.issued | 2012-09 | - |
dc.identifier.issn | 0923-0645 | - |
dc.identifier.uri | https://scholar.korea.ac.kr/handle/2021.sw.korea/107631 | - |
dc.description.abstract | In four experiments, participants made a purchase decision about a counterfeit product under either constrained or unconstrained cognitive resource conditions. Participants were less likely to purchase the counterfeit when their cognitive resources were constrained than when they were not. However, this difference was evident only when individuals had strong (vs. weak) moral beliefs, or when they had low (vs. high) accountability for their decisions. These and other results suggest that the effect of cognitive resource availability on counterfeit purchase was mediated by participants' perceptions of justification about the purchase. | - |
dc.language | English | - |
dc.language.iso | en | - |
dc.publisher | SPRINGER | - |
dc.subject | SOFTWARE PIRACY | - |
dc.subject | SELF-REGULATION | - |
dc.subject | DEPLETION | - |
dc.subject | ETHICS | - |
dc.subject | HONEST | - |
dc.title | Effects of cognitive resource availability on consumer decisions involving counterfeit products: The role of perceived justification | - |
dc.type | Article | - |
dc.contributor.affiliatedAuthor | Park, Jongwon | - |
dc.identifier.doi | 10.1007/s11002-012-9194-1 | - |
dc.identifier.scopusid | 2-s2.0-84864382830 | - |
dc.identifier.wosid | 000306733900025 | - |
dc.identifier.bibliographicCitation | MARKETING LETTERS, v.23, no.3, pp.869 - 881 | - |
dc.relation.isPartOf | MARKETING LETTERS | - |
dc.citation.title | MARKETING LETTERS | - |
dc.citation.volume | 23 | - |
dc.citation.number | 3 | - |
dc.citation.startPage | 869 | - |
dc.citation.endPage | 881 | - |
dc.type.rims | ART | - |
dc.type.docType | Article | - |
dc.description.journalClass | 1 | - |
dc.description.journalRegisteredClass | ssci | - |
dc.description.journalRegisteredClass | scopus | - |
dc.relation.journalResearchArea | Business & Economics | - |
dc.relation.journalWebOfScienceCategory | Business | - |
dc.subject.keywordPlus | SOFTWARE PIRACY | - |
dc.subject.keywordPlus | SELF-REGULATION | - |
dc.subject.keywordPlus | DEPLETION | - |
dc.subject.keywordPlus | ETHICS | - |
dc.subject.keywordPlus | HONEST | - |
dc.subject.keywordAuthor | Counterfeit products | - |
dc.subject.keywordAuthor | Cognitive resource availability | - |
dc.subject.keywordAuthor | Accountability | - |
dc.subject.keywordAuthor | Illegal consumption | - |
dc.subject.keywordAuthor | Moral decision making | - |
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