Behavioral Intentions Toward Genetically Modified Food in the U.K.Behavioral Intentions Toward Genetically Modified Food in the U.K.
- Other Titles
- Behavioral Intentions Toward Genetically Modified Food in the U.K.
- Authors
- 문완기
- Issue Date
- 2009
- Publisher
- 한국농식품정책학회
- Keywords
- Contingent Valuation; WTA; WTP; GM food; Don’t know; Protest
- Citation
- 농업경영.정책연구, v.36, no.2, pp.352 - 370
- Indexed
- KCI
- Journal Title
- 농업경영.정책연구
- Volume
- 36
- Number
- 2
- Start Page
- 352
- End Page
- 370
- URI
- https://scholar.korea.ac.kr/handle/2021.sw.korea/120981
- ISSN
- 1229-9154
- Abstract
- This article uses web-based survey data (WTA and WTP) collected in the UK to examine the relationship between consumers’ behavioral intention with regard to GM food and willingness to pay premium for nonGM food. In particular, we link the probability of participating in GM food market to four types of consumers identified from responses to WTP questions: (i) those who are unsure whether to pay a premium for nonGM food (Don’t Know), (ii) those protesting the notion of paying a premium (Protest), (iii) those willing to pay premium for nonGM food, and (iv) those unwilling to pay premium. Intriguingly, the estimated results show that protest respondents were more likely to buy GM foods, while unsure respondents were not predisposed to participate in the market for GM food when price differentials develop between GM and nonGM foods. Implications for the contingent valuation methods eliciting both WTP and WTA are discussed.
- Files in This Item
- There are no files associated with this item.
- Appears in
Collections - College of Life Sciences and Biotechnology > Department of Food and Resource Economics > 1. Journal Articles
Items in ScholarWorks are protected by copyright, with all rights reserved, unless otherwise indicated.