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Unprofitable Cross-Buying By Customers : The impact of cross-buying propensity on firm's sales
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| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | UNKNOWN | - |
| dc.date.accessioned | 2021-08-28T06:24:42Z | - |
| dc.date.available | 2021-08-28T06:24:42Z | - |
| dc.date.created | 2021-04-22 | - |
| dc.date.issued | 2017-08-04 | - |
| dc.identifier.uri | https://scholar.korea.ac.kr/handle/2021.sw.korea/23005 | - |
| dc.publisher | American marketing association | - |
| dc.title | Unprofitable Cross-Buying By Customers : The impact of cross-buying propensity on firm's sales | - |
| dc.title.alternative | Unprofitable Cross-Buying By Customers : The impact of cross-buying propensity on firm's sales | - |
| dc.type | Conference | - |
| dc.contributor.affiliatedAuthor | UNKNOWN | - |
| dc.identifier.bibliographicCitation | 2017 Summer AMA conference | - |
| dc.relation.isPartOf | 2017 Summer AMA conference | - |
| dc.relation.isPartOf | CUSTOMER RELATIONSHIP MANAGEMENT AND THE CONNECTED CUSTOMER | - |
| dc.citation.title | 2017 Summer AMA conference | - |
| dc.citation.conferencePlace | US | - |
| dc.citation.conferencePlace | Sanfrancisco, United States | - |
| dc.citation.conferenceDate | 2017-08-04 | - |
| dc.type.rims | CONF | - |
| dc.description.journalClass | 1 | - |
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