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Chinese Studies in Division of Global Studies
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SCOPUS
Building Global Brands for Chinese Private-Owned Enterprises: Strategic Paths to Upgrade the Value Chain
No, S.
; Kwak, J.
Article
Issue Date
2018
Citation
Issues and Studies, v.54, no.2
Publisher
World Scientific Publishing Co. Pte Ltd
1
Discover
Author
No, Su Yeon
1
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China
1
Global own branding
1
internationalization
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private-owned enterprises
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subcontracting
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2018
1
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Article
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ENG
1
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Issues and Studies
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scopus
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