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Product Localization Strategies of Korean MultinationalsProduct Localization Strategies of Korean Multinationals

Alternative Title
Product Localization Strategies of Korean Multinationals
Authors
Mannsoo Shin
Keywords
Localization, Korean MNCs
Issue Date
24-4월-2015
Publisher
The International Academy of Business and Public Administration Disciplines
Citation
The 2015 IABPAD Spring Conference, pp.780
URI
https://scholar.korea.ac.kr/handle/2021.sw.korea/35158
Conference Name
The 2015 IABPAD Spring Conference
Place
US
미국 Dallas, TX
Conference Date
2015-04-23
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Korea University Business School > Department of Business Administration > 2. Conference Papers

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