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Timeline vs. News Feed: The Influence of Facebook Pages and Message Types on Ad EffectivenessTimeline vs. News Feed: The Influence of Facebook Pages and Message Types on Ad Effectiveness
- Alternative Title
- Timeline vs. News Feed: The Influence of Facebook Pages and Message Types on Ad Effectiveness
- Authors
- Yongjun Sung
- Issue Date
- 28-3월-2015
- Publisher
- American Academy of Advertising
- Citation
- The 2015 American Academy of Advertising Conference
- Conference Name
- The 2015 American Academy of Advertising Conference
- Place
- US
Chicago, IL, U.S.
- Conference Date
- 2015-03-26
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Collections - School of Psychology > School of Psychology > 2. Conference Papers
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