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앱스토어에서 소비자 평점이 애플리케이션의 판매량에 미치는 영향Impact of Online Reviews on Mobile App Sales: Open Versus Closed Platform Comparison

Alternative Title
Impact of Online Reviews on Mobile App Sales: Open Versus Closed Platform Comparison
Authors
Kim, Byung Cho
Issue Date
27-10월-2012
Publisher
한국유통학회
Citation
한국유통학회 추계학술대회
URI
https://scholar.korea.ac.kr/handle/2021.sw.korea/45296
Conference Name
한국유통학회 추계학술대회
Place
KO
숭실대학교
Conference Date
2012-10-27
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Korea University Business School > Department of Business Administration > 2. Conference Papers

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경영대학 (경영학과)
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