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The Positive Spillover Effect: Co-branding Partnership Centered on Social Venture
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| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | SONG, Sujin | - |
| dc.date.accessioned | 2021-08-27T10:35:34Z | - |
| dc.date.available | 2021-08-27T10:35:34Z | - |
| dc.date.created | 2021-04-22 | - |
| dc.date.issued | 2020-10-31 | - |
| dc.identifier.uri | https://scholar.korea.ac.kr/handle/2021.sw.korea/5005 | - |
| dc.publisher | Korean Marketing Associations | - |
| dc.title | The Positive Spillover Effect: Co-branding Partnership Centered on Social Venture | - |
| dc.title.alternative | The Positive Spillover Effect: Co-branding Partnership Centered on Social Venture | - |
| dc.type | Conference | - |
| dc.contributor.affiliatedAuthor | SONG, Sujin | - |
| dc.identifier.bibliographicCitation | International Conference of Asian Marketing-Korea Advertising Society 2020 (ICAMA-KAS 2020) | - |
| dc.relation.isPartOf | International Conference of Asian Marketing-Korea Advertising Society 2020 (ICAMA-KAS 2020) | - |
| dc.relation.isPartOf | ICAMA-KAS 2020 Proceedings | - |
| dc.citation.title | International Conference of Asian Marketing-Korea Advertising Society 2020 (ICAMA-KAS 2020) | - |
| dc.citation.conferencePlace | KO | - |
| dc.citation.conferenceDate | 2020-10-31 | - |
| dc.type.rims | CONF | - |
| dc.description.journalClass | 2 | - |
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