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좌장 및 토론 : The effect of firm's severity of unethicality on brand trust: the role of ethical self-identity and brand relationship quality
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| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Kim, Jaehwan | - |
| dc.date.accessioned | 2021-08-27T14:04:58Z | - |
| dc.date.available | 2021-08-27T14:04:58Z | - |
| dc.date.created | 2021-04-22 | - |
| dc.date.issued | 2019-10-19 | - |
| dc.identifier.uri | https://scholar.korea.ac.kr/handle/2021.sw.korea/9299 | - |
| dc.publisher | 한국마케팅관리학회 | - |
| dc.title | 좌장 및 토론 : The effect of firm's severity of unethicality on brand trust: the role of ethical self-identity and brand relationship quality | - |
| dc.title.alternative | 좌장 및 토론 : The effect of firm's severity of unethicality on brand trust: the role of ethical self-identity and brand relationship quality | - |
| dc.type | Conference | - |
| dc.contributor.affiliatedAuthor | Kim, Jaehwan | - |
| dc.identifier.bibliographicCitation | 2019 마케팅 추계통합 학술대회 | - |
| dc.relation.isPartOf | 2019 마케팅 추계통합 학술대회 | - |
| dc.relation.isPartOf | 2019 마케팅 추계통합 학술대회 프로시딩 | - |
| dc.citation.title | 2019 마케팅 추계통합 학술대회 | - |
| dc.citation.conferencePlace | KO | - |
| dc.citation.conferencePlace | 서강대학교 | - |
| dc.citation.conferenceDate | 2019-10-18 | - |
| dc.type.rims | CONF | - |
| dc.description.journalClass | 2 | - |
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