Detailed Information
Cited 0 time in 
Cited 0 time in 
Cited 0 time in
Metadata Downloads
선택형 컨조인트 분석(Choice-based Conjoint Analysis)을 통한 제품-서비스 통합 효과 분석
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | 김진민 | - |
| dc.contributor.author | 박광태 | - |
| dc.contributor.author | 임호순 | - |
| dc.date.accessioned | 2021-09-05T13:02:06Z | - |
| dc.date.available | 2021-09-05T13:02:06Z | - |
| dc.date.created | 2021-06-18 | - |
| dc.date.issued | 2014 | - |
| dc.identifier.issn | 1225-1119 | - |
| dc.identifier.uri | https://scholar.korea.ac.kr/handle/2021.sw.korea/99777 | - |
| dc.description.abstract | PSS (Product-Service System) is a competitive strategy for a service company or a servitized manufacturer. Weinvestigate the product-service integration effect in a mobile phone service industry. Using choice-based conjoint analysis,we measure main and interaction effects of product and service. We collected a sample of size 171 from a collegestudent group in Seoul, Korea. We find the existence of the interaction effect of product and service in PSS and showthe direction of PSS strategy using main and interaction effect. | - |
| dc.language | Korean | - |
| dc.language.iso | ko | - |
| dc.publisher | 한국경영과학회 | - |
| dc.title | 선택형 컨조인트 분석(Choice-based Conjoint Analysis)을 통한 제품-서비스 통합 효과 분석 | - |
| dc.title.alternative | Analysis of Product-Service Integration Effect using Choice-based Conjoint Analysis | - |
| dc.type | Article | - |
| dc.contributor.affiliatedAuthor | 김진민 | - |
| dc.contributor.affiliatedAuthor | 박광태 | - |
| dc.contributor.affiliatedAuthor | 임호순 | - |
| dc.identifier.doi | 10.7737/JKORMS.2014.39.1.101 | - |
| dc.identifier.bibliographicCitation | 한국경영과학회지, v.39, no.1, pp.101 - 112 | - |
| dc.relation.isPartOf | 한국경영과학회지 | - |
| dc.citation.title | 한국경영과학회지 | - |
| dc.citation.volume | 39 | - |
| dc.citation.number | 1 | - |
| dc.citation.startPage | 101 | - |
| dc.citation.endPage | 112 | - |
| dc.type.rims | ART | - |
| dc.identifier.kciid | ART001865302 | - |
| dc.description.journalClass | 2 | - |
| dc.description.journalRegisteredClass | kci | - |
| dc.subject.keywordAuthor | Product-Service System | - |
| dc.subject.keywordAuthor | Choice-Based Conjoint Analysis | - |
- Files in This Item
- There are no files associated with this item.
Items in ScholarWorks are protected by copyright, with all rights reserved, unless otherwise indicated.