Understanding the New Carrier of Brand Information: A Content Analysis of Brand-Selfies on Instagram

Understanding the New Carrier of Brand Information: A Content Analysis of Brand-Selfies on Instagram
제목
Understanding the New Carrier of Brand Information: A Content Analysis of Brand-Selfies on Instagram
제목 (타언어)
Understanding the New Carrier of Brand Information: A Content Analysis of Brand-Selfies on Instagram
저자
CHOI, Sejung Marina
발행일
2016-06-11
학회명
2016 International Communication Association(ICA) Annual Conference
개최국가
일본
학회 개최일
2016-06-09 ~ 2016-06-13