Effects of Resource Availability on Consumer Decisions on Counterfeit Products: Role of Justification

  • Park Jongwon
제목
Effects of Resource Availability on Consumer Decisions on Counterfeit Products: Role of Justification
저자
Park Jongwon
발행일
2010-10-08
학회명
2009 Association for Consumer Research Annual Conference
개최국가
미국
학회 개최일
2009-10-08 ~ 2009-10-11