The Interplay of Product Image and Regulatory Focus on Green Consumption

The Interplay of Product Image and Regulatory Focus on Green Consumption
제목
The Interplay of Product Image and Regulatory Focus on Green Consumption
제목 (타언어)
The Interplay of Product Image and Regulatory Focus on Green Consumption
저자
Yongjun Sung
발행일
2015-06-20
학회명
Association for Consumer Research
개최국가
홍콩
학회 개최일
2015-06-19 ~ 2015-06-21