The role of innovation capability on the relationship between product strategy and export performance: across national study of Korean and Japanese firms

The role of innovation capability on the relationship between product strategy and export performance: across national study of Korean and Japanese firms
제목
The role of innovation capability on the relationship between product strategy and export performance: across national study of Korean and Japanese firms
제목 (타언어)
The role of innovation capability on the relationship between product strategy and export performance: across national study of Korean and Japanese firms
저자
Lee, Jong-Ho
발행일
2018-07-28
학회명
2018 Global Marketing Conference at Tokyo
개최지
동경
개최국가
일본
학회 개최일
2018-07-26 ~ 2018-07-29