Understanding firm's willingness to participate in open innovation: Evidence from the biotechnology industry

Understanding firm's willingness to participate in open innovation: Evidence from the biotechnology industry
제목
Understanding firm's willingness to participate in open innovation: Evidence from the biotechnology industry
제목 (타언어)
Understanding firm's willingness to participate in open innovation: Evidence from the biotechnology industry
저자
Lee, Jong-Ho
발행일
2014-07-17
학회명
2014 Global Marketing Conference
개최국가
싱가포르
학회 개최일
2014-07-15 ~ 2014-07-18