상세 보기
The determinants of marketing knowledge transfer to subsidiaries: An exploratory study of Korean MNEs in China
- 제목
- The determinants of marketing knowledge transfer to subsidiaries: An exploratory study of Korean MNEs in China
- 저자
- JEONG, Insik
- 학회명
- Academy of International Business Annual Conference
- 개최지
- Beijing
- 학회 개최일
- 2006-06-24 ~ 2006-06-26