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Testing the applicability of porter’s generic strategies in the digital age: A study of Korean cyber malls
- 제목
- Testing the applicability of porter’s generic strategies in the digital age: A study of Korean cyber malls
- 저자
- NAM, DAE IL
- 학회명
- Strategic Management Society Conference
- 개최국가
- 미국
- 학회 개최일
- 2001-11-01 ~ 2001-11-06