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The Effects of Payment Framing and Goal Proximity on Decision Journey
The Effects of Payment Framing and Goal Proximity on Decision Journey
- 제목
- The Effects of Payment Framing and Goal Proximity on Decision Journey
- 제목 (타언어)
- The Effects of Payment Framing and Goal Proximity on Decision Journey
- 저자
- Janghyuk Lee
- 발행일
- 2020-10-31
- 학회명
- ICAMA-KAS 2020 International Conference of Asian Marketing Associations
- 개최지
- 비대면
- 개최국가
- 대한민국
- 학회 개최일
- 2020-10-31 ~ 2020-10-31