Estimating Consumer's Movie Choice with Non-compensatory Decision Analysis

Estimating Consumer's Movie Choice with Non-compensatory Decision Analysis
제목
Estimating Consumer's Movie Choice with Non-compensatory Decision Analysis
제목 (타언어)
Estimating Consumer's Movie Choice with Non-compensatory Decision Analysis
저자
Kim, Jaehwan
발행일
2013-07-13
학회명
INFORMS Marketing Science Conference 2013
개최지
Istanbul, Turkey
개최국가
튀르키예
학회 개최일
2013-07-11 ~ 2013-07-13