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Impact on Consumer Attitude Depending on the Type of Business Strategic Alliance
- 제목
- Impact on Consumer Attitude Depending on the Type of Business Strategic Alliance
- 저자
- Tony C. Garrett
- 학회명
- 2009 KAMS/KSMA Fall International Conference
- 개최국가
- 대한민국
- 학회 개최일
- 2009-11-21 ~ 2009-11-21