How Does Knowledge Impact The Different Phases of New Product Strategy: Empirical Evidence From Korean Pharmaceutical Firms

제목
How Does Knowledge Impact The Different Phases of New Product Strategy: Empirical Evidence From Korean Pharmaceutical Firms
저자
Rhee, Jay Hyuk
발행일
2008-10-15
학회명
The Annual International Conference of the Strategic Management Society
개최국가
독일
학회 개최일
2008-10-12 ~ 2008-10-15