상세 보기
The Effect of Perceptual Fluency and Message Framing on Consumer Evaluation of Price Discounts
The Effect of Perceptual Fluency and Message Framing on Consumer Evaluation of Price Discounts
- 제목
- The Effect of Perceptual Fluency and Message Framing on Consumer Evaluation of Price Discounts
- 제목 (타언어)
- The Effect of Perceptual Fluency and Message Framing on Consumer Evaluation of Price Discounts
- 저자
- Ryu, Gangseog
- 발행일
- 2017-11-16
- 학회명
- 3rd International Congress on Social and Economic Sciences
- 개최국가
- 그리스
- 학회 개최일
- 2017-11-15 ~ 2017-11-19