Consumer-based market segmentation based on Association Rule and RFM

  • CHOI, Jong Hoo
제목
Consumer-based market segmentation based on Association Rule and RFM
저자
CHOI, Jong Hoo
학회명
The 57th Session of the ISI
개최지
Durban, South Africa
개최국가
남아프리카
학회 개최일
2009-08-16 ~ 2009-08-22