Editorial: recent trends in advertising and required research in emerging markets-an Asian perspective

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제목
Editorial: recent trends in advertising and required research in emerging markets-an Asian perspective
저자
Lee, Jong-HoSong, Ji Hee
DOI
10.1080/02650487.2019.1593741
발행일
2019-05-19
유형
Editorial Material
저널명
International Journal of Advertising
38
4
페이지
507 ~ 510