제조기업의 서비스화가 기업 가치에 미치는 영향에 관한 연구:장기적 영향을 중심으로

A Long-Term Effect of Servitization on Firm Value

초록

We investigate the long-term effect of servitization strategy on firm value. Manufacturing companies recognize servitization as their competitive strategies. While most of existing literature have focused on developing theory, presenting framework, or cases, only a few papers examine effects of servitization strategy empirically. We aims to empirically test the long-term relationship between servitization strategy and firm value. Service ratio and Tobin's q are used to measure the degree of servitization and firm performance, respectively. Data set covers 130 manufacturing companies for 12 years from 1998 to 2009.

키워드

ServitizationFirm ValueService ParadoxService Science
제목
제조기업의 서비스화가 기업 가치에 미치는 영향에 관한 연구:장기적 영향을 중심으로
제목 (타언어)
A Long-Term Effect of Servitization on Firm Value
저자
고우리임호순신호정
발행일
2012
저널명
한국IT서비스학회지
11
2
페이지
307 ~ 317