상세 보기
The Effects of Emotional versus Cognitive Processing on Short-Term versus Long-Term Preference Consistency
- 제목
- The Effects of Emotional versus Cognitive Processing on Short-Term versus Long-Term Preference Consistency
- 저자
- Song-Oh Yoon
- 발행일
- 2010-10-09
- 학회명
- Association for Consumer Research AP Conference
- 개최지
- Jacksonville, Florida, USA
- 개최국가
- 미국
- 학회 개최일
- 2010-10-08 ~ 2010-10-10