Trust Formation in Korean New Product Alliances: How Important Are Pre-existing Social Ties?

제목
Trust Formation in Korean New Product Alliances: How Important Are Pre-existing Social Ties?
저자
Hemmert Martin
학회명
International Workshop: Managing Personal and Institutional Relationships across Cultures
개최국가
일본
학회 개최일
2006-06-08 ~ 2006-06-08