백제연구

ISSN
P 1226-6906
출판사
충남대학교 백제연구소
국가
SOUTH KOREA
발행 상태
비활성

데이터베이스 수록 정보

KCI 2009-2025 (17년)
KCI 등재 2007-2026 (20년)
KCI 등재후보 2002-2006 (5년)

전체 14건 중 1번부터 10번까지의 결과를 표시합니다.

2025
Article

Space matters: the effect of product spacing on consumer variety-seeking

  • 2025-05-17
  • Marketing Letters
  • SPRINGER
Article

Quality signaling and willingness-to-pay: an experimental assessment

  • Ijaz, Arusha ; 
  • Yu, Jisang ; 
  • Schwab, Benjamin ; 
  • Cho, Jihoon
  • 2025-03-21
  • Marketing Letters
  • SPRINGER
2023
Article

Customer satisfaction, loyalty behaviors, and firm financial performance: what 40 years of research tells us

  • Mittal, Vikas ; 
  • Han, Kyuhong ; 
  • Frennea, Carly ; 
  • Blut, Markus ; 
  • Shaik, Muzeeb ; 
  • 외 2명
  • 2023-06-01
  • Marketing Letters
  • SPRINGER
2018
Article

Effects of physical cleansing on subsequent unhealthy eating

  • Kim, Jungkeun ; 
  • Kim, Jae-Eun ; 
  • Park, Jongwon
  • 2018-06
  • Marketing Letters
  • SPRINGER
2016
Article

The effect of category label specificity on consumer choice

  • 2016-12
  • Marketing Letters
  • SPRINGER
Article

The effect of disfluency on consumer perceptions of information security

  • 2016-09
  • Marketing Letters
  • SPRINGER
Article

Consumer emotional intelligence and its effects on responses to transgressions

  • 2016-06
  • Marketing Letters
  • SPRINGER
Article

Effects of personalized e-mail messages on privacy risk: Moderating roles of control and intimacy

  • Song, Ji Hee ; 
  • Kim, Hye Young ; 
  • Kim, Sahangsoon ; 
  • Lee, Sung Won ; 
  • Lee, Jong-Ho
  • 2016-03
  • Marketing Letters
  • SPRINGER
1