Marketing Letters

ISSN
P 0923-0645 E 1573-059X
출판사
Kluwer Academic Publishers
국가
NETHERLANDS
발행 상태
활성

데이터베이스 수록 정보

CiteScore 2011-2025 (15년)
JCR 2003-2025 (23년)
Scopus 1989-2026 (38년)
SJR 1999-2020, 2022-2025 (26년)
SSCI 2010-2026 (17년)

전체 3건 중 1번부터 3번까지의 결과를 표시합니다.

2026
Article

The Heterogeneous Impact of Social Media Sentiment on Cryptocurrency Valuation

  • Park, James L. ; 
  • Kim, Gisu ; 
  • Kim, Young-Kyu ; 
  • Lee, Kyuhan ; 
  • Lee, Dongwon
  • 2026-04-03
  • International Journal of Electronic Commerce
  • ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD
2011
Article

Dynamic Competition Strategy for Online Knowledge-Sharing Platforms

  • 2011
  • International Journal of Electronic Commerce
  • ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD
2009
Article

A Hybrid Firm's Pricing Strategy in Electronic Commerce Under Channel Migration

  • Kauffman, Robert J. ; 
  • Lee, Dongwon ; 
  • Lee, Jung ; 
  • Yoo, Byungjoon
  • 2009
  • International Journal of Electronic Commerce
  • ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD