ScholarWorks@Korea University: JEONG, In sik

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JEONG, In sik (정인식)

경영대학 (경영학과)

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Tel 2609
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마케팅 표준화:5||Marketing standardization:4||중국:4||SMEs:3||Product Strategy:3||중소기업:3||International Market:3||기업성과:3||International Orientation:3||제품전략:3||기업 성과:3||NPD:3||조직통합:2||Department Store:2||글로벌 마케팅:2||국제경험:2||Exporting Firms:2||Firm Performance:2||Korea:2||국제 마케팅:2||Performance:2||Relationship:2||New product performance:2||International marketing:2||Market Uncertainty:2||NIEs:2||China:2||Product strategy:2||Dependence:2||국제시장:2||제품 전략:2||ChinaI. Introduction:2||국제마케팅:2||수출기업:2||Firm performance:2||Organizational Integration:2||국제지향성:2||Standardization:2||International brand:1||브랜드 글로벌성:1||Attitude toward Global Brand:1||Brand Characteristics:1||export market responsiveness:1||Consumer innovativeness:1||수출기간:1||유교문화:1||positionoriented appeals:1||국제 시장:1||Governance structure:1||Longterm focus:1||dominance:1||구매의도:1||소비자태도.:1||관계성:1||Global new product development:1||마케팅 전략:1||Absorptive capacity:1||Market orientation:1||Proactive market orientation:1||functional integration:1||export market intelligence generation:1||수출비중:1||crossculture:1||Marketing Standardization:1||혁신 역량:1||표준화 전략:1||Internationalization:1||Entrepreneurship:1||Global orientation in new product development:1||multicriteria decision analysis:1||Post80s Generation:1||export competitive:1||표준화:1||new product speed:1||marketing strategy:1||흡수역량:1||Brand attitude:1||Responsive market orientation:1||Global Consumption Orientation:1||Emerging Market:1||Export market orientation:1||글로벌 경영 전략:1||Global business strategy:1||지위근거확장사고:1||머스트해브 아이템:1||Export performance:1||Market Orientation:1||Export Performance:1||국제기업가정신:1||신제품전략:1||제품이미지:1||글로벌브랜드:1||Global marketing:1||Chinese consumers:1||international marketing capabilities:1||Crossfunctional integration:1||Consumer ethnocentrism:1||Confucian culture:1||musthave item:1||Innovation capability:1||수출성과:1||market entry decision:1||international marketing:1||백화점:1||global marketing:1||Brand localization:1||International marketing strategy:1||브랜드 태도:1||중국 소비자:1||Perceived brand globalness(PBG):1||Market similarity:1||글로벌 브랜드 태도:1||export market intelligence dissemination:1||Purchase intention of foreign products:1||Culture marketing:1||문화비교:1||Advertising strategy:1||potential optimality:1||적개심:1||의존성:1||글로벌 신제품개발:1||신제품개발속도:1||Functional integration:1||글로벌소비지향성:1||Brand origin recognition accuracy:1||수출범위:1||설빙:1||Advertising models:1||광고 표준화:1||International advertising:1||소비자 자국중심주의:1||80후(後) 소비자:1||Consumer Ethnocentrism:1||International Marketing:1||Entrepreneurial orientation:1||브랜드 속성:1||International orientation:1||International Experience:1||문화마케팅:1||Sulbing:1||지위지향어필:1||Positionextended thinking:1||Performance in International Markets:1||광고 모델:1||Customer orientation:1||Willingness to Buy:1||International experience:1||Environmental uncertainty:1||new product performance:1||신흥시장:1||Organizational learning perspective:1||export performance:1||수출시장지향성:1||Export Market Orientation:1||수출 성과:1||Centralized government control:1||국제시장지향성:1||incomplete information:1||strict inequality:1||신흥공업국:1||한국:1||환경불확실성:1||Animosity:1||Product Image:1||Chines consumer:1||

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