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스포츠산업 기업 CEO 강좌 속성이 만족도 및 성취도에 미치는 영향The Effect of CEO‘s Lecture Attribute of Sports Industry on Satisfaction and Achievement
- Other Titles
- The Effect of CEO‘s Lecture Attribute of Sports Industry on Satisfaction and Achievement
- Issue Date
- 2016
- Publisher
- 한국사회체육학회
- Keywords
- sports industry enterprise; CEO lecture attribute; satisfaction; achievement
- Citation
- 한국사회체육학회지, no.66, pp.183 - 191
- Indexed
- KCI
- Journal Title
- 한국사회체육학회지
- Number
- 66
- Start Page
- 183
- End Page
- 191
- ISSN
- 1229-358X
- Abstract
- This study aims at the effect of a sports industry CEO’s lecture attribute on satisfaction and achievement. The 350 students were chosen to have a sports industry CEO’s lecture in Korea. Among 350 questionnaires distributed and collected, 53 were excluded from the study because they were neither thoughtful nor completely answered. For the purpose of this study, frequency analysis, confirmatory factor analysis, reliability analysis, structural equation model analysis of SPSS 20.0 and AMOS 20.0 were performed. The research results of this study were as follows: First. a sport industry CEO’s lecture attribute had a significant influence on satisfaction. Second, satisfaction of a sport industry CEO’s lecture had a significant influence on achievement.
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