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A study on factors affecting privacy risk tolerance to prevent the spread of COVID-19 in South Korea

Authors
Kim, Min SungJung, YoonhyukKim, Junghwan
Issue Date
11월-2021
Publisher
ELSEVIER
Keywords
COVID-19 response; Contact tracing; Institutional trust; Privacy and public health; Privacy risk tolerance; Protection motivation theory
Citation
BUSINESS HORIZONS, v.64, no.6, pp.735 - 741
Indexed
SSCI
SCOPUS
Journal Title
BUSINESS HORIZONS
Volume
64
Number
6
Start Page
735
End Page
741
URI
https://scholar.korea.ac.kr/handle/2021.sw.korea/135836
DOI
10.1016/j.bushor.2021.07.002
ISSN
0007-6813
Abstract
South Korea has been evaluated as a country that is responding well to COVID-19. The Government of the Republic of Korea discloses where, when, and by which means of transportation people confirmed to have the virus have visited. Although disclosure of movement has contributed to flattening the curve and providing timely medical service, concerns about privacy infringement have also been raised. This article determines what factors influence privacy risk tolerance, looking specifically at threat severity, vulnerability, response efficacy, and response cost. We also provide implications for the preparation of better countermeasures for the government to implement. (c) 2021 Kelley School of Business, Indiana University. Published by Elsevier Inc. All rights reserved.
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