문화콘텐츠 산업의 지속 가능한 발전 메커니즘 연구 ― ‘한한령’ 이후 한⋅중 문화콘텐츠산업 교류를 중심으로

Abstract

Cultural cooperation between Korea and China continued to grow despite the Chinese government’s ban on the Korean cultural industries(“Hallyu”) that began in 2016. As for the Chinese government, Korean cultural industries are just one of many options so that could be restricted at any time. As for the Chinese companies, Korean cultural industries still are best cooperative partners and the Korean market itself is an important market with global influence. Since the creativity and universality of Korean cultural industries passed the filtering of Chinese consumers, Chinese consumers continue to need Korean cultural goods and services even after 2016. For the sustainable development of the Korean cultural industries, Korean companies should pursue innovation with a sense of crisis, while Korean society should strengthen bilateral exchange with China and have a co-evolutionary attitude to understand and accept the cultural goods and services of China.