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감각 적합성이 소비자들의 코브랜딩 평가에 미치는 영향Sensory fit in co-branding
- Alternative Title
- Sensory fit in co-branding
- Authors
- Yongjun Sung
- Issue Date
- 18-5월-2018
- Publisher
- 한국광고홍보학회
- Citation
- 한국광고홍보학회 2018 봄청 정기학술대회
- Conference Name
- 한국광고홍보학회 2018 봄청 정기학술대회
- Place
- KO
- Conference Date
- 2018-05-18
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Collections - School of Psychology > School of Psychology > 2. Conference Papers
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