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The Effective of Reference Group and Advertising Context on the Type of LuxuriousnessThe Effective of Reference Group and Advertising Context on the Type of Luxuriousness
- Alternative Title
- The Effective of Reference Group and Advertising Context on the Type of Luxuriousness
- Authors
- Lee, Jong-Ho
- Issue Date
- 21-4월-2018
- Publisher
- Thammasat Business School and Korean Marketing Association
- Citation
- 2018 4th International Conference of Asian Marketing Associations
- Conference Name
- 2018 4th International Conference of Asian Marketing Associations
- Place
- TH
- Conference Date
- 2018-04-20
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