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When is Personalized Service Effective? The Role of Consumer Control

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dc.contributor.authorLee, Jong-Ho-
dc.date.accessioned2021-08-28T00:30:35Z-
dc.date.available2021-08-28T00:30:35Z-
dc.date.created2021-04-22-
dc.date.issued2018-04-21-
dc.identifier.urihttps://scholar.korea.ac.kr/handle/2021.sw.korea/19625-
dc.publisherThammasat Business School and Korean Marketing Association-
dc.titleWhen is Personalized Service Effective? The Role of Consumer Control-
dc.title.alternativeWhen is Personalized Service Effective? The Role of Consumer Control-
dc.typeConference-
dc.contributor.affiliatedAuthorLee, Jong-Ho-
dc.identifier.bibliographicCitation2018 4th International Conference of Asian Marketing Associations-
dc.relation.isPartOf2018 4th International Conference of Asian Marketing Associations-
dc.relation.isPartOf2018 4th ICAMA Proceedings-
dc.citation.title2018 4th International Conference of Asian Marketing Associations-
dc.citation.conferencePlaceTH-
dc.citation.conferenceDate2018-04-20-
dc.type.rimsCONF-
dc.description.journalClass1-
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