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Consumers' Misperception of Quality Aiding Disruptive TechnologiesConsumers' Misperception of Quality Aiding Disruptive Technologies
- Alternative Title
- Consumers' Misperception of Quality Aiding Disruptive Technologies
- Authors
- Kim, Byung Cho
- Issue Date
- 3-6월-2016
- Publisher
- 한국상품학회
- Citation
- 한국상품학회 춘계학술대회, pp.139 - 146
- Conference Name
- 한국상품학회 춘계학술대회
- Place
- KO
- Conference Date
- 2016-06-03
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