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Too much preview, too little sales? The paradox of e-book previews.Too much preview, too little sales? The paradox of e-book previews.

Alternative Title
Too much preview, too little sales? The paradox of e-book previews.
Authors
MOON, Jae Yun
Issue Date
24-11월-2015
Publisher
한국디지털경영하괴
Citation
International Conference on Information and Communication Technology and Digital Convergence Business (ICIDB-2015)
URI
https://scholar.korea.ac.kr/handle/2021.sw.korea/31154
Conference Name
International Conference on Information and Communication Technology and Digital Convergence Business (ICIDB-2015)
Place
KO
Conference Date
2015-11-24
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Korea University Business School > Department of Business Administration > 2. Conference Papers

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