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The Interplay of Product Image and Regulatory Focus on Green ConsumptionThe Interplay of Product Image and Regulatory Focus on Green Consumption

Alternative Title
The Interplay of Product Image and Regulatory Focus on Green Consumption
Authors
Yongjun Sung
Issue Date
20-6월-2015
Publisher
Association for Consumer Research
Citation
Association for Consumer Research
URI
https://scholar.korea.ac.kr/handle/2021.sw.korea/34042
Conference Name
Association for Consumer Research
Place
HK
Conference Date
2015-06-19
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School of Psychology > School of Psychology > 2. Conference Papers

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