Detailed Information

Cited 0 time in webofscience Cited 0 time in scopus
Metadata Downloads

기업의 사회공헌활동 유형과 지속성이 소비자의 기업태도와 구매의도에 미치는 영향

Full metadata record
DC Field Value Language
dc.contributor.authorCHOI, Sejung Marina-
dc.date.accessioned2021-08-29T03:25:19Z-
dc.date.available2021-08-29T03:25:19Z-
dc.date.created2021-04-22-
dc.date.issued2015-04-03-
dc.identifier.urihttps://scholar.korea.ac.kr/handle/2021.sw.korea/35611-
dc.publisher한국광고학회-
dc.title기업의 사회공헌활동 유형과 지속성이 소비자의 기업태도와 구매의도에 미치는 영향-
dc.title.alternativeThe Effects of CSR Types and Consistency on Consumers' Attitude toward the Corporation and Purchase Intention-
dc.typeConference-
dc.contributor.affiliatedAuthorCHOI, Sejung Marina-
dc.identifier.bibliographicCitation2015 한국광고학회 춘계정기학술대회-
dc.relation.isPartOf2015 한국광고학회 춘계정기학술대회-
dc.relation.isPartOf2015 한국광고학회 춘계정기학술대회 발표논문집-
dc.citation.title2015 한국광고학회 춘계정기학술대회-
dc.citation.conferencePlaceKO-
dc.citation.conferenceDate2015-04-03-
dc.type.rimsCONF-
dc.description.journalClass2-
Files in This Item
There are no files associated with this item.
Appears in
Collections
School of Media & Communication > School of Media & Communication > 2. Conference Papers

qrcode

Items in ScholarWorks are protected by copyright, with all rights reserved, unless otherwise indicated.

Related Researcher

Researcher CHOI, Sejung Marina photo

CHOI, Sejung Marina
미디어학부 (미디어학부)
Read more

Altmetrics

Total Views & Downloads

BROWSE