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스마트TV 광고의 혁신성이 수용자에 미치는 영향스마트TV 광고의 혁신성이 수용자에 미치는 영향

Alternative Title
스마트TV 광고의 혁신성이 수용자에 미치는 영향
Authors
Kim, Young Jun
Issue Date
15-2월-2013
Publisher
기술경영경제학회
Citation
기술경영경제학회 동계학술대회
URI
https://scholar.korea.ac.kr/handle/2021.sw.korea/44907
Conference Name
기술경영경제학회 동계학술대회
Place
KO
Conference Date
2013-02-15
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Graduate School > Graduate School of management of technology > 2. Conference Papers

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