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Co-branding With Social Influence Consideration: Pricing And Quality Decisions소셜 영향을 고려한 공동 브랜딩 : 가격 및 품질 결정
- Alternative Title
- 소셜 영향을 고려한 공동 브랜딩 : 가격 및 품질 결정
- Authors
- UNKNOWN
- Issue Date
- 10-Nov-2020
- Conference Name
- Interface of Operations and Marketing
- Place
- 미국
- Conference Name
- INFORMS Annual Meeting 2020
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Collections - ETC > 2. Conference Papers
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