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The Role of User Engagement in Fostering the Success of Live Streaming VideosThe Role of User Engagement in Fostering the Success of Live Streaming Videos

Alternative Title
The Role of User Engagement in Fostering the Success of Live Streaming Videos
Authors
Lee, Gunwoong
Issue Date
7-Nov-2020
Publisher
한국경영교육학회·한국창업학회
Citation
2020 한국경영교육학회·한국창업학회 추계공동학술대회
URI
https://scholar.korea.ac.kr/handle/2021.sw.korea/4879
Conference Name
2020 한국경영교육학회·한국창업학회 추계공동학술대회
Place
KO
서울대학교
Conference Date
2020-11-06
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Korea University Business School > Department of Business Administration > 2. Conference Papers

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Korea University Business School (Department of Business Administration)
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