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이성, 감성 소구 광고의 화면 크기에 따른 광고 태도 비교
- Authors
- Sung, Young Shin
- Issue Date
- 26-8월-2009
- Publisher
- 한국심리학회
- Citation
- 2009년 한국심리학회 international conference 및 연차학술대회, pp.398 - 399
- Conference Name
- 2009년 한국심리학회 international conference 및 연차학술대회
- Place
- KO
연세대학교
- Conference Date
- 2009-08-24
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Collections - School of Psychology > School of Psychology > 2. Conference Papers
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