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On the strategic use of quality scores in keyword auctions: Full extraction of advertisers' surplus
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| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | YOON, Kiho | - |
| dc.date.accessioned | 2021-08-30T08:57:14Z | - |
| dc.date.available | 2021-08-30T08:57:14Z | - |
| dc.date.created | 2021-04-22 | - |
| dc.date.issued | 2009-02-13 | - |
| dc.identifier.uri | https://scholar.korea.ac.kr/handle/2021.sw.korea/51755 | - |
| dc.publisher | 한국산업조직학회 | - |
| dc.title | On the strategic use of quality scores in keyword auctions: Full extraction of advertisers' surplus | - |
| dc.type | Conference | - |
| dc.contributor.affiliatedAuthor | YOON, Kiho | - |
| dc.identifier.bibliographicCitation | 경제학 공동학술대회 | - |
| dc.relation.isPartOf | 경제학 공동학술대회 | - |
| dc.citation.title | 경제학 공동학술대회 | - |
| dc.citation.conferencePlace | KO | - |
| dc.citation.conferenceDate | 2009-02-13 | - |
| dc.type.rims | CONF | - |
| dc.description.journalClass | 1 | - |
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