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이메일 마케팅 성과에 관한 연구: 캠페인 효과별 비교를 중심으로

Authors
Cheol Park
Keywords
이메일마케팅, 전자상거래, CRM
Issue Date
21-5월-2008
Publisher
한국IT서비스학회
Citation
한국IT서비스학회 2008 춘계학술대회, pp.299 - 304
URI
https://scholar.korea.ac.kr/handle/2021.sw.korea/58125
Conference Name
한국IT서비스학회 2008 춘계학술대회
Place
KO
서울, 한국과학기술회관
Conference Date
2008-05-21
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College of Global Business > Global Business in Division of Convergence Business > 2. Conference Papers

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글로벌비즈니스대학 (융합경영학부 글로벌경영전공)
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