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The Matching Effect between Product-understanding Task and Information Presentation Format on User Engagement

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dc.contributor.authorLee, Gunwoong-
dc.date.accessioned2021-08-27T11:54:10Z-
dc.date.available2021-08-27T11:54:10Z-
dc.date.created2021-04-22-
dc.date.issued2020-06-24-
dc.identifier.urihttps://scholar.korea.ac.kr/handle/2021.sw.korea/6657-
dc.publisherAssociation for Information Systems-
dc.subjectUnboxing Videos, Matching Effects-
dc.titleThe Matching Effect between Product-understanding Task and Information Presentation Format on User Engagement-
dc.title.alternativeThe Matching Effect between Product-understanding Task and Information Presentation Format on User Engagement-
dc.typeConference-
dc.contributor.affiliatedAuthorLee, Gunwoong-
dc.identifier.bibliographicCitationPacific Asia Conference on Information Systems (PACIS) 2020, pp.214-
dc.relation.isPartOfPacific Asia Conference on Information Systems (PACIS) 2020-
dc.relation.isPartOfPACIS 2020 PROCEEDINGS-
dc.citation.titlePacific Asia Conference on Information Systems (PACIS) 2020-
dc.citation.startPage214-
dc.citation.conferencePlaceSU-
dc.citation.conferencePlace온라인-
dc.citation.conferenceDate2020-06-24-
dc.type.rimsCONF-
dc.description.journalClass1-
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