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The differences between product and process innovation: Research propositions for marketing strategy
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| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | CHAIY, SEOIL | - |
| dc.date.accessioned | 2021-09-02T14:30:52Z | - |
| dc.date.available | 2021-09-02T14:30:52Z | - |
| dc.date.created | 2021-04-22 | - |
| dc.identifier.uri | https://scholar.korea.ac.kr/handle/2021.sw.korea/77158 | - |
| dc.title | The differences between product and process innovation: Research propositions for marketing strategy | - |
| dc.type | Conference | - |
| dc.contributor.affiliatedAuthor | CHAIY, SEOIL | - |
| dc.identifier.bibliographicCitation | 2008년 한국마케팅학회 춘계학술대회 | - |
| dc.relation.isPartOf | 2008년 한국마케팅학회 춘계학술대회 | - |
| dc.citation.title | 2008년 한국마케팅학회 춘계학술대회 | - |
| dc.citation.conferenceDate | 2008-03-08 | - |
| dc.type.rims | CONF | - |
| dc.description.journalClass | 2 | - |
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