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Keep the Social in Social Media: The Role of Social Interaction in Avatar-Based Virtual Shopping

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dc.contributor.authorCHOI, Sejung Marina-
dc.contributor.authorYongjun Sung-
dc.date.accessioned2021-09-03T07:39:36Z-
dc.date.available2021-09-03T07:39:36Z-
dc.date.created2021-06-21-
dc.date.issued2013-05-
dc.identifier.urihttps://scholar.korea.ac.kr/handle/2021.sw.korea/83913-
dc.languageEnglish-
dc.language.isoen-
dc.publisherAMERICAN ACADEMY OF ADVERTISING-
dc.titleKeep the Social in Social Media: The Role of Social Interaction in Avatar-Based Virtual Shopping-
dc.typeArticle-
dc.contributor.affiliatedAuthorCHOI, Sejung Marina-
dc.contributor.affiliatedAuthorYongjun Sung-
dc.identifier.doi10.1080/15252019.2013.768051-
dc.identifier.bibliographicCitationJOURNAL OF INTERACTIVE ADVERTISING, v.13, no.1, pp.14 - 26-
dc.relation.isPartOfJOURNAL OF INTERACTIVE ADVERTISING-
dc.citation.titleJOURNAL OF INTERACTIVE ADVERTISING-
dc.citation.volume13-
dc.citation.number1-
dc.citation.startPage14-
dc.citation.endPage26-
dc.type.rimsART-
dc.type.docTypeArticle-
dc.description.journalClass3-
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